February 10, 2012

AM Eyewear

This Australia label was founded in 2003 by Simon (Kumar) Ponnusamy.  This label is fashion forward and has a fresh rebellious style.  Since it's inception this line has garnered a cult like following.  AM Eyewear has grown it's reputation in both Australia and internationally throughout it's commitment to cutting edge designs crafted from the highest quality materials.  

Ponnusamy uses his fast-paced life of travel and his mother's vintage sunglasses' collection and her days in the fashion industry as inspiration for his collections.  He Designs the old organic way with a pad and pencil to feel each line of the frame.  He meticulously works and perfects his designs like a master craftsmen would to a sculpture.  

"Once we've perfected the master copy it heads to the production workshop where each pair is individually handcrafted for up to 14 hours, " says Ponnusamy.

"People makes these frames," says Ponnusamy. "They are designed by hand, crafted by hand, polished by hand.  They are packed by hand and they are only ever complete once you have worn them."

The styles above are my favorite.  Here are the styles listed:

  • Handcrafted Mazzucchelli Italian Acetate
  • Italian Tecno "Seven Teeth Fixed' hinges for added strength and comfort
  • Italian Military grade APX Nylon lenses provide superb optics.
  • Anti - Reflective Coating: on the inside of lens eliminated distracting bounce back glare

See the rest of the Collection here at EyeGoodies.

Photos: AM Eyewear and EyeGoodies.

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